Radiohead: Indie Heroes!!

Radiohead have always been a band ahead of their time.
Now, in an unprecedented move, the band, now signed to an independent label, have decided to offer their new album to fans for whatever the fans think it is worth.

This is a move with huge consequences for the industry and possibly politically too.
Major record labels' paranoia about music piracy has been based on the assumption that people would rather steal than buy music. Hence the slogan: "giving away the contents of a record to other people has the same effect as stealing from a story without paying for it" found on EMI records (Radiohead's former parent company.)

The band have set up an online shop where anyone can buy their new album "In Rainbows" for however much they think it is worth. If the notion that between their fans and the band there exists an ideal of collateral and trust, not only will it be a slap in the face of the Capitalist greed that is as evident in the music industry as anywere else, but it might just also make Radiohead the most influential band of our time, a title I believe they have fully deserved ever since "Pablo Honey".


Pre-Order the Box Set HERE -show your appreciation, pay what you can afford.